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STORY: UNEP / LI BINGBING - POACHING
TRT: 2.31
SOURCE: UNEP
RESTRICTIONS: NONE
LANGUAGE: ENGLISH / CHINESE / NATS
DATELINE: 6 MAY 2013, NAIROBI, KENYA
1. Wide shot, conference room
2. Med shot, journalists
3. SOUNDBITE (Chinese) Li Bing Bing, UNEP Goodwill Ambassador:
“Many years ago I bought a bracelet, made of ivory. But at that time I had no idea that it was made of ivory or that it was connected to the mass killing of African elephants. People in China, many of them have no idea that the ivory is actually connected to the blood ivory trade in Africa, so therefore I’d like to call on more people to take a stand on the issue and think twice before you purchase, perhaps to think about how this is going to impact the African elephants as well as the people who live in Africa.”
4. Med shot, journalists
5. SOUNDBITE (English) Achim Steiner, Executive Director, UNEP:
“We have made with member states of the UN, NGOs across the planet, individuals who care, we have made tremendous efforts. And we have also had tremendous successes. But what is happening at the moment simply exceeds imagination in our capacity to manage. And that is why we, alongside many others, adding our voice to the international communities, need to be aware, that simply continuing with the instruments, the laws, and the programmes that we have at the moment, is losing the battle.”
6. Various shots, UNEP Goodwill Ambassador interacts with orphaned elephants
On a fact-finding mission to Kenya, film actress Li Bingbing, one of China's most popular celebrities and a rising Hollywood star, has urged greater effort by governments and consumers to combat illegal wildlife trade.
Li Bingbing said citizens and the business community in Asia can play a crucial role in preventing the illegal killing of elephants in Africa by saying no to ivory products.
SOUNDBITE (Chinese) Li Bing Bing, UNEP Goodwill Ambassador:
“Many years ago I bought a bracelet, made of ivory. But at that time I had no idea that it was made of ivory or that it was connected to the mass killing of African elephants. People in China, many of them have no idea that the ivory is actually connected to the blood ivory trade in Africa, so therefore I’d like to call on more people to take a stand on the issue and think twice before you purchase, perhaps to think about how this is going to impact the African elephants as well as the people who live in Africa.”
The major recent spike in elephant killings, now at their highest levels in around a decade, is threatening the future of some elephant populations and the livelihoods of millions of people linked to tourism.
UNEP Executive Director Achim Steiner, said a new approach is needed to effectively combat poaching.
SOUNDBITE (English) Achim Steiner, Executive Director, UNEP:
“We have made with member states of the UN, NGOs across the planet, individuals who care, we have made tremendous efforts. And we have also had tremendous successes. But what is happening at the moment simply exceeds imagination in our capacity to manage. And that is why we, alongside many others, adding our voice to the international communities, need to be aware, that simply continuing with the instruments, the laws, and the programmes that we have at the moment, is losing the battle.”
On Monday (6 May), Li Bingbing visited the renowned David Sheldrick Wildlife Trust near Nairobi, where young elephants, many of whom have been orphaned due to poaching, are cared for and often returned to the wild.
